IMG provides sponsorship and media access to some of the most popular events and athletes in winter sports. We connect marketers with dedicated fans worldwide who follow the pulse-pumping action of big mountain skiing, the adrenalin-rush of speed and short-track skating, and the breath-taking artistry of figure skating.
Our expertise in winter sports includes:
- Sponsorship sales, marketing and advertising
- Event management
- Media programming and distribution
- Merchandising and licensing
- Athlete representation
Skating | Skiing
Skating
IMG manages sponsorship rights for 12 annual ISU Championship events attracting elite competitive skaters from around the world. IMG also owns and manages the Emmy Award winning Smucker’s Star on Ice tour in the U.S., the Sears Stars on Ice presented by Smucker's, and the Stars on Ice tour in Japan, featuring the world’s most talented and charismatic skaters in a showcase of outstanding family entertainment.
IMG represents elite figure skating clients, including:
- Miki Ando, Japan
- Mao Asada, Japan
- Tanith Belbin & Ben Agosto, U.S.
- Jeffrey Buttle, Canada
- Meryl Davis & Charlie White, U.S.
- Jessica Dube & Bryce Davison, Canada
- Marie-France Dubreuil & Patrice Lazuon, Canada
- Todd Eldredge, U.S.
- Evan Lysacek, U.S.
- Kimmie Meissner, U.S.
- Mirai Nagasu, U.S.
- Brian Orser, Canada
- Qing Pang and Jian Tong, China
- Jennifer Robinson, Canada
- Joannie Rochette, Canada
- Jamie Salé & David Pelletier, Canada
- Xue Shen and Hongbo Zhao, China
- Michael Weiss, U.S.
- Alexei Yagudin, Russia
- Kristi Yamaguchi, U.S.
- John Zimmerman, U.S.
In addition to representing clients in their skating careers, IMG also helps athletes tap into opportunities in complementary areas. Kristi Yamaguchi will be a special correspondent for the Today Show during the 2010 Vancouver Olympics. Clients Jamie Sale, David Pelletier, Jennifer Robinson, Marie-France Dubreuil and Patrice Lauzon will join CTV's 2010 Vancouver Olympic broadcasting team to provide expert commentary in their areas of expertise.
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Skiing
IMG manages all commercial assets for FIS Ski-Flying World Championships. Since 1990, IMG holds the commercial rights to the world-renowned Four Hills Ski Jumping Tournament in Austria and Germany.
Our roster of world-class skiers includes:
- Lindsey Vonn, U.S.
- Andreas Kuettel, Switzerland
- Picabo Street, U.S.
The IMG advantage:
- Tailored sponsorship packages to high profile events
- International media exposure
- Outstanding customer entertainment programs
- Global outreach to established and growing markets
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